GP US Media Officer Daniel Kessler reports in the video above from the
floor of CES 2009 – check it out. There’s a lot of early buzz here at
CES about green gadgets. There’s even an expanded Greener Gadget Tech Zone on the
exhibition floor for 2009. It seems “green is the new black”
this year. Lots of people are already asking the question: how green
is green? What do manufacturers mean by green? Slashdot says: Green Is In At CES, But Is It Real?
CNET wonders if the ‘Green’ tag should be banished. We’re here to ask the tough questions.
It’s not just about packaging – that’s the tip of the iceberg.
Exponentially more dangerous for our environment and ourselves are:
- Take back and recycling – how easy and global are electronic
manufacturers’ programs for recycling old products?
used to make the product? Those toxins like mercury, phthaltates and
PVCs end up in our water, our soil and in our kids’ bodies. This is
especially a problem in places like Ghana, Pakistan and China.
the city of San Diego. The carbon footprint of all the electronics in
the world equals that of aviation. How are companies helping to fight
climate change with greener, more innovative products?
These are the questions we’ll be answering over the next few days
while our scrappy band is here at CES. Follow our adventures here on
the blog and on twitter: @Greenpeace_Intl. Tweet us back, retweet –
tell your friends and let us know what’s up.
The bottom line is that clean, green technology exists. Which gadget
makers are truly green and which are greenwashing – we’ll find out.
We’re on the hunt. On Friday, we’ll also be releasing the 2009 product
survey “Green Electronics: the search continues”, a consumer guide to
the greenest, most guilt-free products out there. Learn more here. Stay tuned!
Similar Posts:
- Why greener gadgets matter
- CES: Tablets, ereaders, TVs — need power savers?
- Designers must serve as environmental visionaries
- Pollution at home often lurks unrecognized
- Awaiting the alternative energy sukuk: Innovation vs conservatism
![Criteria employed for go/no-go decisions when developing successful highly innovative products [An article from: Industrial Marketing Management]](http://ecx.images-amazon.com/images/I/51WG6Q02A3L._SL75_.jpg "Criteria employed for go/no-go decisions when developing successful highly innovative products [An article from: Industrial Marketing Management]")
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